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Influence is Your Superpower
Zoe Chance
The Science of Winning Hearts, Sparking Change, and Making Good Things Happen
★ 4.6 (571 Ratings)
◷ 20 Minutes
☰ 5 Sections
◉ Text + audio
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About this content
Influence is your Superpower (2022) is a deep dive on influence: how it works, why it's important, and how you can wield it for ethical, positive results. It explores how influence operates by drawing on insights from cognitive science, linguistics, market research, and more, empowering readers to unlock their own natural powers of influence.
About the author
Zoe Chance is a writer, researcher, philanthropist, and teacher at Yale’s School of Management. Her expertise in influence was honed in a career that has taken her from door-to-door marketing and telesales to the upper echelons of corporate America. Now, she’s passionate about teaching others to harness their powers of interpersonal influence.
Who might enjoy this content?
- Entrepreneurs who want to pitch ideas without sales-y sleaze
- Employees who want to advocate better for themselves and others
- Activists who want to create lasting change in their communities