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Trust Factor
Paul Zak
The Science of Creating High-Performance Companies
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Trust Factor (2017) reveals how the neurochemical oxytocin serves as the biological foundation for organizational trust and high performance. It presents the OXYTOCIN framework as a systematic approach for creating workplace environments where trust naturally flourishes, leading to measurably better business outcomes and more fulfilling work experiences.
Who might enjoy this content?
Business leaders and executives seeking science-backed approaches to improve organizational performance Neuroscience enthusiasts interested in practical applications of brain research Anyone in a toxic work environment seeking validation and language to advocate for change
